E-Commerce Essay Example | Topics and Well Written Essays - 3500 words

E-Commerce - Essay Example es between traditional markets and the international electronic marketplace-such as business capital size, among others-are slowly being narrowed down. The name of the game is strategic arrangement, the capability of an organization to establish emerging opportunities and make use of the required human capital skills (such as intellectual resources) to make the most of these opportunities through an e-business strategy that is straightforward, practical and realistic within the context of an international information environment and new economic situation. With its consequence of leveling the playing field, e-commerce joined with the suitable strategy and policy approach allows small and medium scale organizations to compete with large and capital-rich businesses (Turban, 1994). Business to Consumer commerce applies to any business or organization that sells its products or services to consumers over the Internet for their use. In other words, it presents a direct sale between the supplier and in the individual consumer. B2C commerce produced much publicity when it first took off. The first conspicuous achievement arrived around 1995, where organizations like â€Å"e-Bay.com† and â€Å"amazon.com† were launched. When the victory of these companies took off, many other replications were born. On the other hand, the market turned sour and many of the B2C organizations crashed, including Australian company â€Å"destore.com.au†. Business-to-Business engages online transactions between businesses. Examples of B2B comprise online organizations that concentrate in marketing strategies, advertising, email companies, internet consultants, website development etc. Also, as a subsidiary of these organizations, there are a variety of internet resources such as online magazines, as well as the â€Å"E-Commerce Times†and â€Å"BtoBOnline.com†. Consumer-to-Consumer or Peer-to-Peer is exchanges between/among consumers. These exchanges can engage a third-party participation, which